Customer Experience Archives - immersion-group.com

Customer ExperienceArticleExperience Propositions

Athletes running a race, representing the competitive nature of the industry and how experience design can provide a strategic advantage

July 22, 2021

CX is just the tip of the competitive spear

Experience DesignCustomer ExperienceArticle

A fallen ice-cream cone on the floor, representing the disappointment felt due to a poor customer experience

March 18, 2021

Common CX mistakes often overlooked in business

Customer ExperienceArticleExperience Journey Design

March 11, 2021

3 must-have Customer Strategy elements for any organisation

Customer ExperienceVideoDigital Transformation

March 7, 2021

The Role of Digital in Creating Great Customer Experience (CX)

Customer ExperienceArticleExperience Evolution

Two people are looking at a laptop with one holding a bank card, presumably shopping online.

February 2, 2021

Win and retain customers with this missing ingredient

Customer ExperienceArticleTrends

People crossing road in shopping district. Representing the context in which customer experience and consumer behaviour take place in South Africa

January 28, 2021

Customer Experience and Consumer Behaviour in a South African Context

Customer ExperienceArticle

A red line is drawn through a maze on paper, symbolising the need for a clear path and strategy to achieve CX goals.

January 18, 2021

4 goals for your CX team to thrive in 2021

Customer ExperienceArticle

Sad-looking black dog wearing yellow rain jacket. Representing negative emotions customers may experience when they have a poor customer experience

January 15, 2021

6 reasons you may be losing customers

Customer ExperienceArticle

Coronavirus molecules, representing the lack of customer experience in local businesses during the pandemic.

November 30, 2020

Covid-19 brutally exposes a lack of customer experience in local businesses

Customer ExperienceArticle

Hand holding phone with blurred background of colourful lights, representing the influence of Millennials on digital banking through customer-centric design and user experience

November 18, 2020

Millennials calling for human-centred design in achieving financial freedom through digital banking