Customer Experience Archives - immersion-group.com

Experience DesignCustomer ExperienceArticle

A fallen ice-cream cone on the floor, representing the disappointment felt due to a poor customer experience

May 2, 2023

Common CX mistakes often overlooked in business

Customer ExperienceArticleExperience Journey Design

A winding road sign, representing the essential steps towards achieving customer centricity.

November 11, 2022

3 must-have Customer Strategy elements for any organisation

ArticleExperience Journey DesignRetail

Retail store aisle, stressing the need for seamless digital shopping experiences as South African customers shift to e-commerce

October 20, 2022

SA shoppers are online. Retailers need to meet them with an exceptional experience

Customer ExperienceArticleExperience Propositions

Athletes running a race, representing the competitive nature of the industry and how experience design can provide a strategic advantage

October 20, 2022

CX is just the tip of the competitive spear

Customer ExperienceVideoDigital Transformation

March 7, 2021

The Role of Digital in Creating Great Customer Experience (CX)

Customer ExperienceArticle

Sad-looking black dog wearing yellow rain jacket. Representing negative emotions customers may experience when they have a poor customer experience

January 15, 2021

6 reasons you may be losing customers

Customer ExperienceArticle

Coronavirus molecules, representing the lack of customer experience in local businesses during the pandemic.

November 30, 2020

Covid-19 brutally exposes a lack of customer experience in local businesses

Customer ExperienceArticleHuman Centred Design

A white background with bold, capitalised letters reading 'WE HEAR YOU' emphasises the importance of putting customers first.

November 1, 2020

COVID-19 boosts demand for human-centred design

Customer ExperienceArticleDigital Transformation

iPhone showing e-commerce app on the App Store. Representing the need for organisations to reassess their digital strategies in light of changing customer behaviour and preferences

September 13, 2020

COVID-19 changing customer online behaviour